Everyone uses the phone to do business, and every call makes an impression. Talk about first impressions. This is why telephone greetings are crucial. Prospective clients or customers will come to a decision whether or not to do business with you. They will decide whether you are competent or not. There even comes a point when prospective clients dread listening to telephone sales. The best approach to this is just to be simple. What most salespersons fail to include are three key elements: pleasantry, conciseness, and sincerity. If we answer the phone pleasantly, the caller will also be pleasant. We also need to make our introduction short. Nobody wants to listen to an excessively long greeting, and of course, even though a guide is available, you would want to sound as natural as possible.
Many companies use telephone scripts because they find it useful when doing business. Some salespersons become tongue tied in the middle of the call and even forget to ask some important questions. This is when a telephone script can come in handy. You don’t want to get off the phone with a prospect and say to yourself afterward, “Oh I forgot to ask…” By using a telephone script, you will be able to have an engaging conversation with the prospective customer. Wouldn’t it be wonderful to have all the necessary questions and tips all laid out before you? You will be able to ask very specific questions. These questions allow you to elicit specific information from customers and they wouldn’t even realize how much information they are already revealing. You need not worry about sounding like a terrible salesperson or a robot because these scripts are well-written and it would help you make a genuine conversation with the prospect, which is of utmost importance. Using telephone scripts also helps you to be more focused. At times, you might get caught on the phone for a long period of time listening to your prospect who keeps on talking about her family history and how she misses her children. The best thing about these scripts is that you will learn the techniques that make you take control of the conversation. Your prospect wouldn’t even think that you are not interested in her story.
Once you let your sales team go through the telephone script, they will be motivated and ready to sell which as a result, saves you time and increases your profit. You will have salespersons that are suitable to do negotiation on the phone with prospective clients. Next thing you know, you are watching your business grow!